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Title: Communication campaigns and national integration in China's market economy era :;reviving the national soul /;
Authors: Chen, Yanru, ; author. ;
China ; Politics and government ; 1976-2002. ;
China ; Social conditions ; 1976-2000. ;
China ; Politics and government ; 2002- ;
China ; Social conditions ; 2000- ;
China ; Economic policy ; 2000- ;
China. ; fast ; (OCoLC)f
Keywords: Mass media ; China. ;;Mass media policy ; China. ;;Nationalism ; China. ;;Communication in politics ; China. ;;Communication in economic development ; China. ;;Communication ; Social aspects ; China. ;;Propaganda, Chinese. ;;PSYCHOLOGY / Social Psychology ; bisacsh. ;;Communication in economic development. ; fast ; (OCoLC)fst00870132. ;;Communication in politics. ; fast ; (OCoLC)fst00870243. ;;Communication ; Social aspects. ; fast ; (OCoLC)fst00870009. ;;Economic policy. ; fast ; (OCoLC)fst00902025. ;;Mass media. ; fast ; (OCoLC)fst01011219. ;;Mass media policy. ; fast ; (OCoLC)fst01011412. ;;Nationalism. ; fast ; (OCoLC)fst01033832. ;;Politics and government. ; fast ; (OCoLC)fst01919741. ;;Propaganda, Chinese. ; fast ; (OCoLC)fst01079001. ;;Social conditions. ; fast ; (OCoLC)fst01919811. ;;P92.C5 ; C44 2016eb ;
Issue Date: 2016
Publisher: Springer,
place: Singapore :
Series/Report no.: Springer eBook collection. ;
Abstract: This book adopts the method of grounded theory in studying national communication campaigns in China, referred to as propaganda campaigns in the Chinese linguistic context. The study provides an exploratory and descriptive analysis of the ways in which the media in China fulfilled their function of building a Socialist spiritual civilisation and maintaining national integration during state propaganda campaigns. Explanations for the success and limitations of the campaigns are clearly expressed and combined with cautious statements on the limited role of the media in the process of national integration. The three major communication campaigns detailed in this book offer revelations regarding how to maintain mass morale and revive the national spirit at a time when economic pursuits and aspirations seem to be the top priority for individuals and institutions. A chief premise underpinning this study is that economic growth is not to be equated with social progress or human development, the latter encompassing a far more profound spiritual dimension, which takes far more delicate efforts to accomplish. ;
Description: Mode of access: World Wide Web. ;;Online resource; title from PDF title page (SpringerLink, viewed September 9, 2015). ;;SpringerLink ; Springer English/International eBooks 2016 - Full Set. ;;Original ; 9812877320 ; 9789812877321 ; (OCoLC)913767616. ;
Table Of Contents: 
URI: http://46.100.53.162/handle/Ebook/126114
http://46.100.53.162/handle/Ebook/3936
ISBN: 9789812877338 ; electronic bk. ;
9812877339 ; electronic bk. ;
9789812877321 ;
9812877320 ;
Edition: 
Type Of Material: Book
Appears in Collections:ادبیات

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